"Pimp the Kit" Homebrewing Challenge

So the boss has challenged the Beer Man (Andrew Childs) to make a better beer from a kit than you.

The Challenge:

  • Brew your beer with a Mangrove Jack’s London Bitter kit as the base. Pimp it by adding your own twist, or completely reinventing it! Try adding other malt extract, brewing sugar, steeping grains, yeast, hops, herbs and spices, or anything you like. Be creative, but make sure it tastes good. 

"The Mangrove Jack's Craft Series - London Bitter Pouch was chosen as it has a crisp bitterness to use as a base . It has some great fruit characteristics and nice caramel notes. All of these can be enhanced with other malt and hops. So go ahead be creative, have fun. Just make sure it tastes good and chuck in a cool name while you are at it"


  • The beer can be any style you want, just state which one it is on the entry form.
  • Andrew will also brew a beer to compete with yours . So let’s see who wins.

The Prize: 

1st Prize: First prize is a big fat ego boost, a Mangrove Jack’s Stainless Steel Fermenter and $150 worth of Mangrove Jack’s products
2nd Prize: $100 of Mangrove Jack’s products
3rd Prize: $50 of Mangrove Jack’s products

To Enter:

Click here to enter! Fill in the contact us page with the subject heading PIMP THE KIT as well as your name, phone number and email address so we can get an idea of how people are sending in their brews.

For every entry, Mangrove Jack's will donate $5 to help save the rhino in South Africa www.imakeadifference.co.nz

Please read all attachments before you start! 

Pimp the Kit Entry Form
Pimp the Kit Judging Form
Pimp the Kit Terms and Conditions

Important Dates:

30th August: Entries Open
25th October: Entries Close
15th November: Deadline for entries arriving at Imake Offices in Auckland
22nd November: Judging Day